The Founding 10

Ten families. Built personally. Then we widen.

You became your family’s bank. The Founding 10 is the first cohort we turn into family institutions — ninety days each, run by the founder himself, ending with money that actually moved.

Why ten

The smallest market we could possibly serve.

01Ten families. Then the doors close on this cohort.We take 10 founding families, built five at a time, and they are run personally rather than handed off. Ten is not scarcity marketing — it is the number one person can actually get across the line in a quarter without any of them slipping.
02Founders who look like the founder.A steward running a real business on a real operating system, who has become his family’s single point of failure — the one they call about the accounts, the will, the loan. This system was built for that person first, by that person, for his own family. It is not built for everyone yet, and we would rather finish ten than start a hundred.
03Your results fund the widening.These ten are the proof. What your family’s build produces — the numbers, the record, the honest account of what changed — is what earns the next family’s trust. That is the trade: you get the founder’s own attention, and we get something real to point at.
04When you finish, you say so in public.On day 90, when your family’s club is live and transacting, we will ask you for a review on Trustpilot and on Google — your words, good or bad, no draft from us. That is the only thing we ask of a founding family beyond showing up. If we do not get you live, we do not ask.

What your family will have on day 90.

The same ninety days as the build, with the same guarantee. What the cohort changes is who runs it and how few of you there are.

Entity filed and EIN issued
Brokerage account open in the club’s name
Founding members onboarded, verified, and able to vote
Family Charter ratified
First contributions cleared
Family Constitution
Founding Council
KIN target set into the investment strategy
Family Dashboard
Family Investment Strategy
Meeting Rhythm

The guarantee

First contributions cleared — day 90, guaranteed. If your family’s family office isn’t live by day 90, you get every dollar back.

Read the Day-90 Guarantee terms →

First, the honest part

What doing nothing costs.

What the problem costs now

$15,000–$40,000 a year

Gifts, and loans that were never really loans. You are already paying this, every year, and it builds nothing.

What the category costs

$50,000+ a year

A multi-family office. Governance facilitators charge five figures for the meetings alone — and open no accounts.

What replacing it piece by piece costs

$9,000–$15,000

Attorney, documents, facilitator, software, coordination. And it still never happens, because nobody coordinates the coordinators.

The build

$10,000

One-time, $2,500 to begin — less than one year of what the family already costs you. Then $500/month for Continuity from day 91: the family’s staff, not software.

Take the Free Assessment →Already decided? Book a strategy session →

Good Stewards provides the platform, coordination, and governance. Legal, tax, and investment services are delivered by licensed partners. Every decision is made by your family.